AI Output That Doesn't Sound AI-Generated
The SDR's AI Toolkit: copy-paste prompts for every stage of your prospecting workflow — from ICP research to AE handoff.
What's Inside
Prompts organized by workflow stage — covering everything from prospect research to the AE handoff. 31 prompts across 7 stages of the SDR workflow.
Research & ICP
Define your ICP, research prospects and accounts, identify pain points, and turn trigger events into outreach angles.
Cold Email
Write personalized cold emails, build multi-step sequences, craft subject lines, and handle follow-ups, breakups, and re-engagement.
Phone & Voicemail
Build cold call openers, write voicemail scripts, capture CRM notes fast, and prep objection responses.
LinkedIn & Social
Personalize connection requests, write DM sequences, script video prospecting, and engage with prospect content.
Discovery & Qualification
Prep discovery questions, write qualification summaries using BANT/MEDDIC, and create persona-specific messaging.
The Handoff
Write handoff briefs for your AE, send meeting confirmations, draft warm intros, and request referrals.
Compliance & Quality
Check outreach for CAN-SPAM/GDPR compliance, humanize AI output, and analyze sequence performance.
See a Prompt in Action
Preview: ICP Definition & Account Scoring Framework
You're starting a new territory, launching into a new vertical, or your team has never written down what "good fit" actually means. This prompt builds the ICP doc that stops you from wasting cycles on accounts that were never going to close.
I'm an SDR building an Ideal Customer Profile and account scoring framework for my team.
Create a structured ICP document and a simple scoring rubric I can use to tier accounts.
The output should include:
1. Firmographic criteria — industry verticals, company size (revenue and headcount ranges), geography, and growth stage that indicate best fit
2. Technographic signals — tools, platforms, and tech stack indicators that suggest they need our solution (or are using a competitor)
3. Behavioral/intent signals — actions that indicate buying readiness (job postings, funding rounds, leadership changes, content consumption, review site activity)
4. Negative filters — characteristics that disqualify accounts (too small, wrong industry, already locked into a competitor, regulatory constraints)
5. Scoring rubric — a simple point-based system (1-5 per criterion) that maps to Tier 1 (high-touch), Tier 2 (medium-touch), and Tier 3 (automated/low-touch)
Be specific and actionable. I don't want vague criteria like "mid-market companies." I want criteria I can plug into Apollo, Sales Navigator, or Clay to build lists.
My company and what we sell:
[YOUR_COMPANY_AND_PRODUCT]
Our best current customers (if known):
[BEST_CUSTOMER_EXAMPLES]
Target market or vertical:
[TARGET_MARKET]
Average deal size:
[AVERAGE_DEAL_SIZE]We sell a compliance automation platform for fintech companies. Our tool automates SOC 2, PCI-DSS, and state lending license compliance. Best customers are Series A-C fintech startups with 50-500 employees who are scaling and hitting compliance walls. Current customers include two neobanks, a lending platform, and a payments processor. Average deal size is $45K/year.## Ideal Customer Profile — Compliance Automation for Fintech
### Firmographic Criteria
- **Industry:** Fintech — specifically neobanks, lending platforms, payments processors, embedded finance, insurtech, and crypto/blockchain companies with fiat on-ramps
- **Company size:** 50-500 employees (sweet spot: 100-300 during scaling phase)
- **Revenue:** $5M-$100M ARR (post-product-market-fit, pre-enterprise bureaucracy)
- **Growth stage:** Series A through Series C
### Technographic Signals
- **Strong fit:** Uses AWS/GCP (cloud-native), has Plaid or Stripe integrations
- **Buying signal:** Currently using spreadsheets or Notion for compliance tracking
- **Competitor signal:** Uses Vanta or Drata (SOC 2 only — we cover PCI-DSS and state licensing they don't)
### Scoring Rubric
| Criterion | 5 pts | 3 pts | 1 pt | 0 pts |
|-----------|-------|-------|------|-------|
...Choose Your Toolkit
One-time purchase. Instant PDF delivery.
Standard
- 31 copy-paste AI prompts
- Covers the full SDR workflow (7 stages)
- Real examples with every prompt
- Pro tips and best-practice notes
- Prompt chaining workflows
- Quick-reference cheat sheet
Pro
- Everything in Standard, plus...
- 62 total prompts (31 more than Standard)
- Enterprise account planning & ABM
- Signal-based outreach sequences
- Advanced objection & reply handling
- SDR team management & coaching tools
- Pipeline analytics & territory optimization
Already bought Standard?
The Expansion Pack adds 31 advanced prompts for $39 — enterprise strategy, signal-based outreach, team coaching, and pipeline analytics. Same format, picks up where Standard leaves off. Check your purchase email for the exclusive upgrade link.
Frequently Asked Questions
What AI tools do these work with?
Works with ChatGPT, Claude, Gemini, or any LLM. They're plain text prompts — just paste them into whatever AI tool you prefer and fill in the bracketed placeholders with your details.
Can I customize the prompts?
Yes, they're designed as starting points. Every prompt includes customization guidance so you can adapt the tone, format, and details to match your company's messaging and your personal outreach style.
What format is the toolkit?
Professional PDF delivered instantly after purchase. You can save it, print it, or keep it open alongside your AI tool of choice.
Is there a refund policy?
This is a digital product — all sales are final. That said, check out the free 5-prompt starter kit first to see exactly what you're getting before you buy.
How is this different from generic AI prompts?
Generic prompts give you generic output. These are built around the actual SDR workflow — ICP research, cold email sequences, call scripts, LinkedIn outreach, discovery prep, and AE handoffs. Every prompt includes realistic examples from sales development so you can see exactly what the output looks like before you customize it.